Archive

How To Use The Facebook Audience Audit Dashboard for Your Clients

By Joey Alter / April 28, 2017

Up until the advent of the Facebook blueprint, there weren’t any resources besides third party info products to tell you how to run ads… And even today because of how the Facebook interface is setup up there’s so little clarity on why certain ads are working, and others aren’t? What demographics are actually working? What audiences […]

5 Ways FunnelDash is Different from Kissmetrics

By Sherice Jacob / April 19, 2017

When it comes to getting the most out of your funnels, both FunnelDash and Kissmetrics are excellent investments designed to propel your business forward by telling you precisely which customer or segment took action on your campaign, how much it cost, and how well it converted. Beyond that, these two analytics platforms differ quite a bit. […]

8 Essential Books Everyone Should Read Before Building Their Next Funnel (Part 2)

By Joey Alter / April 14, 2017

One of the biggest mistakes I see marketers make when they are building and optimizing new funnels is they get hyper focused on new technology and short term tactics that are only making incremental gains on their funnels performance. Should I use LeadPages or ClickFunnels?  Infusionsoft or ONTRAPORT? FunnelDash or KissMetrics? Sometimes it’s not about the tech […]

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