5 Tips for Proper Facebook Ad Setup & Architecture

By Sherice Jacob / May 30, 2017

So, you’ve decided to make the jump into Facebook advertising. Now what? It may seem overwhelming at first glance, but these tips will help you get up and running smoothly while making sure you’re wringing every drop of conversion goodness out of your ad campaigns. Here’s what you’ll need to keep in mind when you’re getting started: […]

5 Ways FunnelDash is Different from Kissmetrics

By Sherice Jacob / April 19, 2017

When it comes to getting the most out of your funnels, both FunnelDash and Kissmetrics are excellent investments designed to propel your business forward by telling you precisely which customer or segment took action on your campaign, how much it cost, and how well it converted. Beyond that, these two analytics platforms differ quite a bit. […]